London-based startup HOLD has just announced its free zero-fee cryptocurrency debit card is now available for pre-order.
With the help of this #ZeroFeeCrypto initiative, the upstart company with a 20-strong team strives to increase the mainstream adoption of cryptocurrencies (something that the industry still struggles to achieve).
An all-in payment app
Apart from the card, HOLD has also rolled out a mobile app for buying and selling crypto with zero fees. It became available in 36 European countries from the get-go.
One will have to either conduct a SEPA transfer or deposit one of the added coins (Bitcoin, Ethereum or Litecoin) to their account. HOLD chips away at the growing no-fee market by letting its customers buy and sell crypto for free.
Propelling merchant acceptance
Because of its partnership with Contis, HOLD users will be able to spend cash or crypto at any retailers that accept VISA payments.
Just like in the case with the Winklevoss-backed SPEDN app, merchants will not have to directly accept cryptocurrencies.
BitGo, one of the top custodians on the market’s, will be responsible for “hodling” HODL’s coins.
HOLD also states that it rigorously follows KYC/AML requirements in order to prevent fraud.